The younger generation in Japan is gradually breaking away from the framework of getting married and having children, and the choices of being single, living alone, and self-centered are becoming increasingly common. The new generation of consumers is no longer bound by family roles, and their consumption autonomy has greatly increased, which is rewriting the […]
1、 The era of living alone is coming: redefining self needs in living space The continuous growth of the population living alone has made “one person space” a mainstream living scene. In the past, adult products were hidden in corners and embarrassed to be placed; Nowadays, people living alone pay more attention to their own […]